Principal Product Designer Portfolio · 2026

Daniel Pereira

I simplify the overscoped, keep design and code in sync, and own UX direction where strategy sits in one country and delivery in another.

Porto, PT Terra · Fractal · Fiducial

For the last five years, that has meant taking a B2B invoicing platform from inherited chaos to production: designing the product, building its design system, and leading UX and QA for a multinational team.

02 · Selected UI

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Interface work before product

Selected screens from before Facilia: portals, SaaS, healthcare, e-commerce and campaigns. Repertoire, not case studies.

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Terra
Dinamize
Unisinos
Salve Salto

03 · About

I started in advertising, learning to make an idea land in seconds and that the work only counts when it leaves the studio. That instinct never left; it just moved into digital products, where the decisions that matter most are the ones nobody sees: how the thing is organized, not how it looks.

Currently · Fiducial, product design owner
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